Automated Driving Technology for Consumer Vehicles – Building a Path Towards Zero Collisions
Date and Time: Tuesday, July 11, 2023: 10:30 AM - 12:00 PM

Erik Coelingh
VP Product, Zenseact
https://www.linkedin.com/in/coelingh/
Presentation Description
Zenseact is a software company dedicated to revolutionizing vehicle safety.
By designing a complete software stack for autonomous driving and advanced driver-assistance systems, we’re fighting to end car crashes and make roads safe for everyone.
The stack itself will offer a Drive, Cruise and Ride mode for consumer vehicles, where:
- Drive helps to avoid collisions in manual driving
- Cruise offers supervised automation
- Ride offers unsupervised automation (in a limited ODD)
Our hypothesis is that a large consumer vehicle fleet with state-of-the-art sensors, and significant compute, will enable us to learn how to best develop features that minimize accident risk. We are building an end-to-end software stack and intend to probe relevant data from the consumer fleet to understand e.g. feature usage and impacts on traffic safety. With regular SW updates we are thus trying to continuously improve traffic safety.
This presentation will shortly explain the software stack and its underlying technology and focus on how we intend to leverage the vehicle fleet to validate and grow the unsupervised features.
This stack will be launched on the Polestar 3 and Volvo EX90 later this year.
Speaker Biography
Erik Coelingh is VP of Product at Zenseact, and Adjunct Professor at Chalmers University of Technology in Gothenburg Sweden. He received the M.Sc and Ph.D. degrees in electrical engineering from the University of Twente, Enschede, The Netherlands, in 1995 and 2000, respectively. After his studies he joined Volvo Car Corporation where he was responsible for Volvo's first application of Automatic Emergency Braking and led the advanced engineering activities for Pedestrian Detection. From 2008 he pioneered self-driving vehicle technology in the SARTRE and Drive Me programs. In April 2017 he joined Zenuity, later renamed Zenseact in 2020, as VP Technology Advisor with focus on strategy and development of vehicle software enabling autonomy and world-leading safety.
Presentation File
Automated Driving Technology for Consumer Vehicles – Building a Path Towards Zero Collisions
Category
Plenary
Description