Lead Presenter:  Dan Lamers | Senior Program Manager - Transportation Planning | NCTCOG

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Presentation Description

The shift towards app-based travel behavior monitoring and incentive programs is a transformative approach used by the North Central Texas Council of Governments aiming to enhance efficiency, safety, and public satisfaction. This broad strategy includes the implementation of innovative solutions, like the GoCarma smartphone application, which serves as a cornerstone for a variety of initiatives within the DFW metroplex, including High-Occupancy Vehicle (HOV) verification, modal shift incentives, and integration with other programs, such as the regional loyalty commute program, Try Parking It. Additionally, this app-based technology is playing a crucial role in supporting the State and Local Transportation Sustainability and Flexibility Act (STSFA) grant projects focused on road user charging.

This comprehensive approach addresses several key objectives: promoting sustainable travel behaviors, optimizing the use of existing infrastructure, and improving the overall user experience in transportation systems. By leveraging technology, specifically smartphone applications, these programs are able to monitor travel behaviors in real time, providing data-driven insights that enable targeted incentives aimed at encouraging shifts towards more sustainable modes of transportation.

Speaker Biography

Dan Lamers is a Senior Program Manager for Transportation Planning with the North Central Texas Council of Governments (NCTCOG), the Metropolitan Planning Organization for the Dallas-Fort Worth area. Dan has been with NCTCOG since 1985 after he received his Bachelors Degree Virginia Tech, majoring in Civil Engineering. He subsequently received his Masters Degree from the University of Texas at Arlington. Dan is currently NCTCOG’s Senior Program Manager for transportation planning. His responsibilities include the development of the Metropolitan Transportation Plan, multimodal planning studies, and the incorporation of environmental and social considerations into metropolitan transportation planning process. He has managed the planning and development of managed lanes in the D-FW area for 30 years.

He is a registered engineer in the state of Texas. He is the chairman of the Civil Engineering Advisory Council at the University of Texas at Arlington as well as the Co-Chair of the Transportation Research Board Committee on Managed Lanes. 

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Co-presenter(s)

Katy Linburg
Carma Technology Corporation​​​​​​